Reimagining feedback
Our vision is to put the voice of the customer in every room where a decision is made. By enabling everyone within a firm to make informed decisions using real insights, we will help firms deliver exceptional client experiences.
With this vision as our north star we started looking at client intelligence from a different perspective. We began by asking who needed to know what, and when, to enable them to make more agile and informed decisions. We quickly realized that firms didn't need a better survey tool or review site. What was missing was an easy way to collect and summarize the feedback that clients were already sharing.
Interviews, surveys, complaints, emails, verbal feedback, reviews, directories shouldn't be separate reports; they should be feeding a unified knowledge base. So we set about reimagining feedback for the digital age, but without losing the human connection.
Filling this gap enables firms to finally make the shift from passive to active client listening.
When feedback from multiple sources is gathered, analyzed, and reported on in real-time, everyone stays on the same page. They are able to see exactly what their clients need and expect. They can see how to build impactful relationships that grow the business.
The Team
Co-founders Paul and Mike have 50 years of commercial experience between them. With deep industry and domain expertise, and complementary skill sets, they have a proven understanding of the core business problems and how to translate them into valuable products.
Paul Roberts
Co-founder & CEO
Paul has 25 years of commercial experience, having worked in the UK, Australia, and New Zealand. During this time he has developed both client & consulting expertise in customer experience, business strategy, and revenue growth. Paul has previous start-up experience, having been a pre-launch hire at both Surfmiles and MBNA Europe. He’s also worked with HSBC, Citibank, PwC Australia, SportEngland, and IgniterNZ.
Mike Evans
Co-founder & CTO
Mike has 25 years of commercial experience. During this time he has developed both client & consulting expertise in cloud computing, software architecture, and app development. Mike has previous start-up experience, having founded Dilignt Ltd, a mobile content management and event apps company. He’s also worked at Cohaesus, Quorum, Ciqual, RapidMobile, GE, and ADC.
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